Meta description is an excerpt of text that describes the content of a page; The meta description does not appear on the page itself, only in the page code. Meta descriptions are short content descriptors that help tell search engines what a web page is all about.
Meta tags are only available in HTML, usually at the "head" of the page and are only visible to search engines. Meta stands for "metadata"
Create unique descriptions
Some website owners choose to use the same description for all the pages on the website. The rank of the website is not helped by the meta description but it can be damaged by duplicate content. The meta description should be based on the content of the specific page and not on what the entire site has to offer. You can create a formula to systematically create unique descriptions based on product name, color or brand if you have several similar pages. For example, if you have a separate page for each product you offer.
Does Meta Description Help Your SEO?
The answer to that is absolute. To find out which Meta description a page uses, just right-click anywhere on the page and select "Show Page Source". A new tab will open in Chrome (in Firefox there will be a pop-up window). The part at the top, or "head" on the side, is where the meta tags can be.
Synonyms for description
- depiction, presentation, narrative, account, characterization, portrait; instruction, instructions for use, manual, recipe